SONY DSC-HX90V CAMERA

Sony DSC-HX90V

• ZEISS® Vario-Sonnar T* lens with 30x optical zoom
• 1/2.3” EXMOR® CMOS-Sensor with 18.2mp
• Optical SteadyShot image stabilization

Aim farther — Upgrade your view

Take a better look at all you aim for, with the world's smallest digital camera including a 30x optical zoom lens developed by Sony along with the legendary ZEISS®, a clear retractable OLED Tru-Finder™, and other features to extend full-scale shooting capabilities. The new Sony HX90 — it's absolutely brilliant from every perspective.

Command With Confidence

Instantly take control of any function that you want. All aspects of operation and handling are intuitively manageable, making it as easy as possible for you to love using this camera.

Firm your grip and gain control

Enhance operation by assigning manual focus, step zoom or another function to the control ring. Also, the durable grip fits comfortably in your hand for optimal stability.

Set as you like

Seven customizable buttons/keys include the Function button that can be assigned up to 12 frequently used functions, and six buttons/keys that can be assigned one function each.

Clearly, easily see what you'll shoot

The LCD monitor has the flexibility to tilt up to 180 degrees for easier, more comfortable framing, especially before shooting at a low position.